Social media has finally come a long way in playing an important role in running SEO campaigns. And now, a new type of social media- Google Plus is about to emerge. Google Plus...barely live for two-three weeks, has already sparked speculations among internet marketers about how this latest Google product will impact organic search rankings of websites? Though Google has yet not given any official indication of how SEO is going to be affected by Google Plus, still online marketers are dropping obvious hints about a new turn that SEO things would take. So, how actually SEO marketing services be affected by Google Plus? Well, this article will precisely tell you how.
Foremost reason that is making SEO people consider Google Plus as a big game changer for SEO trends is the reason that Google Plus is a social media product by Google. Thus, all the websites or blogs being shared through this latest social media site are bound to get a boost on the search engine results. It would be easier to measure social signals from Google Plus because Google owns it.
Secondly, as is the case with Facebook's 'Like' button, Google has also followed the suit with its '+1' button. As was with the case of 'like' button in Facebook to share content with your friends and community, likewise with '+1' button, the users will be able to share their websites or content.
Next, +1 button is a great way to get your website ranked and this is where things may sound interesting for SEO marketing service providers. Reason being- when someone clicks the +1 button of your website, Google will automatically come to know that your site is relevant and useful. This reminds us that even Matt Cutts in the past did remark that Google very much wants to determine content quality by integrating social integration. And, now that Google Plus has been rolled out, Google can now track and gather content quality results from those +1 button clicks.
Another important factor that will largely influence SEO results is the fact that it not only enables you to integrate your Gmail and Gtalk contacts but also lets you import your Twitter and Facebook followers. Thus, all your social media contacts can instantly find your +1 Likes.
All said, Google + may have lots of other features to promote websites but these features will only be revealed once this social media site goes fully public and live.
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